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The Ultimate Toolkit For Marketing Anything

Our mission as a community is to constantly develop tools & find the best resources for creators. In this spirit we have collaborated with Julian Green to put together a list of the best Digital Marketing + self-learning tools & resources. The formal structure of tertiary education & training is changing. The internet and digital technologies have been the key drivers of this evolution. Julian has been sharing a treasure trove of the most cost-effective tools to help equip entrepreneurs to be fit for the future. There are plenty of free, valuable educational content, training & learning resources available for free to the public. The internet will educate you for free if you know where to look. All you need is a WiFi connection/laptop/pc/tablet/smartphone or a library with access.  The internet is the true equalizer.

 

Please use this Ultimate Toolkit For Marketing Anything & share it with those who need it most.

Google: 

 

Facebook & Instagram: 

 

Twitter: 

 

LinkedIn:

 

Pinterest:

 

Snapchat: 

 

Programmatic:

 

Amazon:

 

Adobe Training Catalog: 

 

Coding 101 Resources: 

 

Data Science, Analysis & Analytics: 

 

Extras for Business & Entrepreneurs: 

  1. https://www.classcentral.com/course/management-fundamentals-healthcare-admin-10801
  2. https://www.classcentral.com/course/introduction-intellectual-property-13446
  3. https://www.classcentral.com/course/trademark-law-13467
  4. https://www.classcentral.com/course/copyright-law-13463
  5. https://www.classcentral.com/course/edx-omnichannel-strategy-and-management-8519

 

Digital Learning Resources & Tools: 

 

Google Tools:

Insights

  1. Google Think Insights
  2. Google Trends
  3. Google Consumer Surveys
  4. Google Analytics
  5. YouTube Analytics
  6. Trends for Marketers
  7. Consumer Barometer

 

Planning

  1. Google Keyword Volume Tool
  2. Traffic Estimator
  3. Google Correlate

 

Mobile Specific

  1. GetMo
  2. Full Value of Mobile Calculator
  3. Our Mobile Planet
  4. Mobile Playbook

 

Zeitgeists & Regular Updates

  1. YouTube Trends
  2. Google Blog Search
  3. Google Alerts
  4. What do you love
  5. YouTube 4 @4am newsletter

 

Creative Inspiration

  1. Doubleclick Creative Gallery
  2. Project Re-brief
  3. Creative Sandbox
  4. 5 cool things blog

 

Free & Paid Online Courses (Digital & Various Specialisations)

  1. Coursera Career Success Specialisation 
  2. 37 Free marketing courses
  3. EdX
  4. Shaw Academy
  5. MIT Open Courseware
  6. Udemy
  7. Lynda.com
  8. Alison.com
  9. Skillshare
  10. UCT Massive Open Online Courses

 

Open Culture & Others:

  1. 20 Free Business MOOCs 
  2. Sizmek AI Academy
  3. Tune’s MAP Resource Library (Webinar Galore)
  4. Primer Bitesize Courses – App by Google
  5. Unbounce eCourses – Conversion focused

 

 

 

Coding & Apps:

  1. Codecademy
  2. SoloLearn 
  3. App Annie Academy 
  4. Code.org
  5. W3 Schools
  6. Free Code Camp

 

Digital / Social Blogs & Reading Resources:

  1. Google Adwords & Ads Blog
  2. YouTube Blog
  3. YouTube Creator Academy
  4. Podcasting – Lutcha
  5. For The Record – Spotify
  6. How To Start A Podcast – Anchor
  7. Twitter Business 1
  8. Twitter Business 2
  9. Twitter Marketing
  10. FB & IG Business News
  11. LinkedIn Marketing Blog
  12. https://www.thinkwithgoogle.com/features/youtube-playbook/
  13. http://www.exactdrive.com/news/what-is-programmatic-audio-advertising
  14. Facebook Creator Studio
  15. Twitter Media Studio
  16. Spotify for Podcasters
  17. WhatsApp Business
  18. WhatsApp Business Blog

Content:

  1. Content Marketing Institute
  2. Hubspot Academy

 

Video:

  1. Video Co Pilot Free Tutorials

 

Audio:

  1.  Audacity Open Software & Tutorials

 

Free Social & Digital Market Research:

  1. We Are Social

 

SEO:

  1. https://searchengineland.com/
  2. https://moz.com/

 

Email Marketing:

  1. Udemy
  2. Hubspot
  3. eMarketing Institute
  4. LinkedIn Learning
  5. Mailchimp Tips

 

UX:

  1. Butter Academy’s Top Free Courses

 

 

 

 

Graphic Design:

  1. Just creative’s Top 10 free courses
  2. Canva
  3. Unsplash – Free Hi-Res Images

 

Copywriting:

  1. Very Good Copy
  2. Copyblogger

 

Design Thinking:

  1. Coursera
  2. Alison.com

 

 Free Digital Marketing Textbook (PDF)

  1. Red & Yellow Textbook

 

 Learn South African Languages:

  1. Unisa Free Open Learning

 

 Foreign Languages:

  1. Duolingo

 

Public Speaking:

  1. EdX
  2. Toastmasters

 

 

Presentation Skills:

  1. Udemy

 

Financial Literacy:

  1. Alison.com

 

Speed Reading Skills:

  1. Skillshare Courses

 

Reading Lists:

  1. Business Books
  2. Self-Development Books

 

Added Inspiration:

  1. Ted.com

 

 DIGITAL PR TOOLKIT

 

TRENDING TOOLS (22)

 

  1. Font Famous – Free Vector Logo
  2. Instagram Caption Writer
  3. Threader App – Read Twitter Threads Easily
  4. Beautiful Dingbats – Font Generator
  5. Tweet Photo – Auto Post to IG
  6. Click to Tweet
  7. SYNC – Broadcast your content from multiple devices
  8. Buffer – create IG stories
  9. EZ GIF – Animated GIF creator
  10. Adinbox – alerts for competitor ads launched on FB
  11. Namech_k – find available social usernames
  12. Promo – Free Image Resizer
  13. Tiny Pitch
  14. Hype Auditor – Top 1000 IG Influencers Ranked
  15. SparkToro
  16. Apps4Life – IG Caption Maker
  17. Where is my website in search?
  18. Symbols for Social Media
  19. Is This Big Enough
  20. Tandem – chat for remote teams
  21. Glorify – Create eCommerce Images

 

BLOGGING PLATFORMS (11)

  1. Blogger
  2. Drupal
  3. Joomla
  4. Medium
  5. Shopify (Store Front)
  6. SquareSpace
  7. Tumblr
  8. Typepad
  9. Weebly
  10. Wix
  11. WordPress

 

COLLABORATION, TO DO’s (12)

  1. Any.do
  2. Asana
  3. Calendly
  4. Cloudapp
  5. Culturecode – Task Manager
  6. Monday.com
  7. Notion.so
  8. Scoro
  9. Slack
  10. Trello
  11. Todoist
  12. Time Zone Converter

 

CONTENT DISTRIBUTION (23)

  1. Adaptly
  2. BuzzSumo
  3. BuzzFeed
  4. Contentools
  5. digg
  6. Find Better Questions
  7. IFTTT
  8. Lately
  9. LinkedIn Articles
  10. Mailchimp
  11. Medium
  12. Mighty Networks
  13. Outbrain
  14. Pitchengine
  15. Porterhouse
  16. prezly
  17. reddit
  18. Scoop.it
  19. sniply
  20. Smedian
  21. slideshare
  22. twilio
  23. zapier

 

CRM (11)

  1. Onesheet CRM
  2. G Suite
  3. Hubspot
  4. Insightly
  5. Landbot.io
  6. unbounce
  7. nimble
  8. salesforce
  9. Sortd.com
  10. Statusbrew
  11. ZOHO

 

DESIGN TOOLS (21)

  1. Adobe
  2. Canva
  3. CloudApp
  4. Designrr
  5. GetEmoji
  6. Eva Icons
  7. Figma
  8. FontSpark
  9. PROMO
  10. Glorify
  11. GIPHY
  12. infogram
  13. Layout for Instagram
  14. Pexels
  15. PicMonkey
  16. removebg
  17. twimmage
  18. Unfold – Create Stories
  19. unsplash
  20. visme
  21. VSCO: Photo & Video Editor
  22. ILovePDF

 

EDITORIAL CALENDAR (7)

  1. Airtable
  2. hubspot
  3. Google Drive & Docs
  4. planable
  5. slack
  6. PROMO Content Calendar

 

 

EMAIL TOOLS (10)

  1. GMass
  2. Boomerang for Gmail
  3. Subject Line
  4. sendinblue
  5. mailerlite
  6. Mixmax
  7. Mailshake
  8. publicate
  9. unroll
  10. Voilanorbert

 

FACEBOOK (12)

  1. Facebook
  2. FB Business Manager
  3. Facebook Analytics
  4. Facebook Branded Content Tool
  5. Facebook Design
  6. FB Messenger
  7. FB Image Text Check Tool
  8. FB 360 Photos
  9. Spark AR Studio
  10. Workplace by Facebook
  11. Facebook Newsroom
  12. ManyChat 

FILES, NOTES & DOCS (7)

  1. DropBox
  2. EverNote
  3. Google Drive
  4. Notion
  5. Throught Train
  6. Trint
  7. FYI
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