Our mission as a community is to constantly develop tools & find the best resources for creators. In this spirit we have collaborated with Julian Green to put together a list of the best Digital Marketing + self-learning tools & resources. The formal structure of tertiary education & training is changing. The internet and digital technologies have been the key drivers of this evolution. Julian has been sharing a treasure trove of the most cost-effective tools to help equip entrepreneurs to be fit for the future. There are plenty of free, valuable educational content, training & learning resources available for free to the public. The internet will educate you for free if you know where to look. All you need is a WiFi connection/laptop/pc/tablet/smartphone or a library with access. The internet is the true equalizer.
Please use this Ultimate Toolkit For Marketing Anything & share it with those who need it most.
Google:
- Google Ads
- Google Marketing Platform
- Google Analytics Academy
- Google Ad Manager
- Google Ad Mob
- Google My Business
- YouTube Courses
- SEO Fundamentals
- Google Digital Garage Tools
- Google Search Console
- Google Digital Garage Full Course Listing
- Google Data & Tech
- YouTube Creator Academy
Facebook & Instagram:
Twitter:
LinkedIn:
Pinterest:
Snapchat:
Programmatic:
Amazon:
Adobe Training Catalog:
Coding 101 Resources:
- https://www.w3schools.com/
- https://www.codecademy.com/
- https://www.lynda.com/
- https://code.org/
- https://teamtreehouse.com/
- https://www.freecodecamp.org/
- https://developers.google.com/training
- https://developers.google.com/certification
- https://www.classcentral.com/course/edx-using-python-for-research-7204
- https://www.classcentral.com/course/computerscience2-10671
- https://www.classcentral.com/course/cs-programming-java-13151
- https://www.classcentral.com/course/edx-data-structures-and-software-design-8517
Data Science, Analysis & Analytics:
- https://www.classcentral.com/course/edx-data-science-r-basics-9253
- https://www.classcentral.com/course/edx-data-science-productivity-tools-10350
- https://www.classcentral.com/course/edx-data-science-wrangling-10351
- https://www.classcentral.com/course/wharton-introduction-spreadsheets-models-5451
- https://www.classcentral.com/course/edx-data-science-machine-learning-10353
- https://www.classcentral.com/course/edx-data-science-inference-and-modeling-10349
- https://www.classcentral.com/course/edx-high-dimensional-data-analysis-2949
- https://www.classcentral.com/course/edx-analytics-in-python-8210
- https://www.classcentral.com/course/edx-data-science-probability-10348
- https://www.classcentral.com/course/edx-data-science-linear-regression-10352
- https://www.classcentral.com/course/edx-statistics-and-r-2960
- https://www.classcentral.com/course/wharton-customer-analytics-4353
- https://www.classcentral.com/course/edx-statistical-thinking-for-data-science-and-analytics-4913
- https://www.classcentral.com/course/wharton-risk-models-5546
- https://www.classcentral.com/course/edx-data-science-capstone-10354
- https://www.classcentral.com/course/edx-demand-and-supply-analytics-8206
- https://www.classcentral.com/course/edx-marketing-analytics-8214
- https://www.classcentral.com/course/edx-data-models-and-decisions-in-business-analytics-8218
- https://www.classcentral.com/course/edx-marketing-analytics-data-tools-and-techniques-6746
- https://www.classcentral.com/course/edx-introduction-to-probability-11423
- https://www.classcentral.com/course/columbiax-business-analytics-18330
- https://www.coursera.org/courses?query=tableau
- https://learning.adobe.com/catalog.html?solution=Adobe%20Analytics
Extras for Business & Entrepreneurs:
- https://www.classcentral.com/course/management-fundamentals-healthcare-admin-10801
- https://www.classcentral.com/course/introduction-intellectual-property-13446
- https://www.classcentral.com/course/trademark-law-13467
- https://www.classcentral.com/course/copyright-law-13463
- https://www.classcentral.com/course/edx-omnichannel-strategy-and-management-8519
Digital Learning Resources & Tools:
Google Tools:
Insights
- Google Think Insights
- Google Trends
- Google Consumer Surveys
- Google Analytics
- YouTube Analytics
- Trends for Marketers
- Consumer Barometer
Planning
Mobile Specific
Zeitgeists & Regular Updates
Creative Inspiration
Free & Paid Online Courses (Digital & Various Specialisations)
- Coursera Career Success Specialisation
- 37 Free marketing courses
- EdX
- Shaw Academy
- MIT Open Courseware
- Udemy
- Lynda.com
- Alison.com
- Skillshare
- UCT Massive Open Online Courses
Open Culture & Others:
- 20 Free Business MOOCs
- Sizmek AI Academy
- Tune’s MAP Resource Library (Webinar Galore)
- Primer Bitesize Courses – App by Google
- Unbounce eCourses – Conversion focused
Coding & Apps:
Digital / Social Blogs & Reading Resources:
- Google Adwords & Ads Blog
- YouTube Blog
- YouTube Creator Academy
- Podcasting – Lutcha
- For The Record – Spotify
- How To Start A Podcast – Anchor
- Twitter Business 1
- Twitter Business 2
- Twitter Marketing
- FB & IG Business News
- LinkedIn Marketing Blog
- https://www.thinkwithgoogle.com/features/youtube-playbook/
- http://www.exactdrive.com/news/what-is-programmatic-audio-advertising
- Facebook Creator Studio
- Twitter Media Studio
- Spotify for Podcasters
- WhatsApp Business
- WhatsApp Business Blog
Content:
Video:
Audio:
Free Social & Digital Market Research:
SEO:
Email Marketing:
UX:
Graphic Design:
Copywriting:
Design Thinking:
Free Digital Marketing Textbook (PDF)
Learn South African Languages:
Foreign Languages:
Public Speaking:
Presentation Skills:
Financial Literacy:
Speed Reading Skills:
Reading Lists:
Added Inspiration:
DIGITAL PR TOOLKIT
TRENDING TOOLS (22)
- Font Famous – Free Vector Logo
- Instagram Caption Writer
- Threader App – Read Twitter Threads Easily
- Beautiful Dingbats – Font Generator
- Tweet Photo – Auto Post to IG
- Click to Tweet
- SYNC – Broadcast your content from multiple devices
- Buffer – create IG stories
- EZ GIF – Animated GIF creator
- Adinbox – alerts for competitor ads launched on FB
- Namech_k – find available social usernames
- Promo – Free Image Resizer
- Tiny Pitch
- Hype Auditor – Top 1000 IG Influencers Ranked
- SparkToro
- Apps4Life – IG Caption Maker
- Where is my website in search?
- Symbols for Social Media
- Is This Big Enough
- Tandem – chat for remote teams
- Glorify – Create eCommerce Images
BLOGGING PLATFORMS (11)
COLLABORATION, TO DO’s (12)
- Any.do
- Asana
- Calendly
- Cloudapp
- Culturecode – Task Manager
- Monday.com
- Notion.so
- Scoro
- Slack
- Trello
- Todoist
- Time Zone Converter
CONTENT DISTRIBUTION (23)
- Adaptly
- BuzzSumo
- BuzzFeed
- Contentools
- digg
- Find Better Questions
- IFTTT
- Lately
- LinkedIn Articles
- Mailchimp
- Medium
- Mighty Networks
- Outbrain
- Pitchengine
- Porterhouse
- prezly
- Scoop.it
- sniply
- Smedian
- slideshare
- twilio
- zapier
CRM (11)
- Onesheet CRM
- G Suite
- Hubspot
- Insightly
- Landbot.io
- unbounce
- nimble
- salesforce
- Sortd.com
- Statusbrew
- ZOHO
DESIGN TOOLS (21)
- Adobe
- Canva
- CloudApp
- Designrr
- GetEmoji
- Eva Icons
- Figma
- FontSpark
- PROMO
- Glorify
- GIPHY
- infogram
- Layout for Instagram
- Pexels
- PicMonkey
- removebg
- twimmage
- Unfold – Create Stories
- unsplash
- visme
- VSCO: Photo & Video Editor
- ILovePDF
EDITORIAL CALENDAR (7)
EMAIL TOOLS (10)
- GMass
- Boomerang for Gmail
- Subject Line
- sendinblue
- mailerlite
- Mixmax
- Mailshake
- publicate
- unroll
- Voilanorbert
FACEBOOK (12)
- FB Business Manager
- Facebook Analytics
- Facebook Branded Content Tool
- Facebook Design
- FB Messenger
- FB Image Text Check Tool
- FB 360 Photos
- Spark AR Studio
- Workplace by Facebook
- Facebook Newsroom
- ManyChat
FILES, NOTES & DOCS (7)